Wear a good story

FRD_logo_blueWhen you dressed this morning, did you spare a thought for how your clothes came into the world? Do you know what country they were made in, from what type of material or who stitched them together?

Most likely not – too busy rushing breakfast, timelines, meetings, commitments, social media, what’s for dinner, first-world problems, shopping for more, weekend planning …

The disconnection between ourselves and our clothing has grown in direct proportion to the amount of affordable, ever-changing garments on offer through global supply chains. The majority is sewn in third-world factories then presented in all sizes and shapes in a store near you.

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